Optical brighteners, optical brightening agents (OBAs), fluorescent brightening agents (FBAs) or fluorescent whitening agents (FWAs) are dyes that absorb light in the ultraviolet and violet region (usually 340-370 nm) of the electromagnetic spectrum, and re-emit light in the blue region (typically 420-470 nm). Fluorescent activity is a short term or rapid emission response, unlike phosphorescence, which is a delayed emission.
These additives are often used to enhance the appearance of color of fabric and paper, plastic and detergents.